Southern Cape Fear Coast Visitors Guides 2007-2010

Shown above are the Southern Cape Fear Coast Visitors Guides from 2007, 2008 and 2009. We are currently working on developing the design for 2010, the fourth edition, and will unveil it as part of the collection in the coming weeks!

How a Branding System works

Shown here are the most basic elements of a branding system. These pieces used for business papers include logo, letterhead design and business card design. All elements are custom designed for your company and should represent your business in its best and most effective light. The pieces should flow together as a system and demonstrate congruency. When your customers become familiar with your branding system, they will see your collateral or marketing materials and immediately know that it is you before they even read your company name. Most corporate designs should be refined and have a timeless reaction to avoid making changes in following years. The system should appeal to your specific audience to attract the appropriate customer base.

Logo to Launch Business

Holiday Promotional Gifts for your Business

We have been taking orders for holiday gifts as a way for you to say "Thank you" to your clients. There are thousands of items to choose from, and thousands of ways to say thank you!

Please let us know if we can help you find an item or think of a holiday plan for your business.

Happy Holidays!

Logo Sketches

Many people ask how a logo begins. This is the first step to designing a logo.

First, you come up with a concept, then you derive imagery from your concept. In this case, the business is a pediatric office that wants a whale as their character personality. There are 3 sketches that emerge from this one idea and from these, 1 will be chosen to define the function of the business.

We will keep you updated as we move forward with this project and give you a front seat view of the rest of the process.

Christmas cards are coming!

Businesses are showing off their logos with custom Christmas cards. You can match any logo with any design to develop a unique custom card to send to your clients.

Give us a call and we can help you design yours for the holidays.

Dosher Brochure Imagery

In affiliation with one of our commercial photographers, we shot Dosher Memorial Hospital imagery this month. We are in the process of editing, cropping and retouching the photographs but are expecting great things for this project. The brochure's concept, layout and typography are unusual and exciting, and we are delighted to have imagery to match its quality.

This image shows the new MRI machine in the new Dosher complex, which was implemented last summer.

Be sure to look for posting as the project progresses!

When was the last time you saw the ocean?

This ad campaign for the Chamber of Commerce encourages residents to enjoy the beaches. The food, attractions and relaxing setting are often the selling-point for our area!

Yoga Center to open in Wilmington

Ground of Being, a center featuring physical and meditative yogas, will open a new facility in Wilmington, NC. Ann Vitale has spent much of her career as a professional dancer and yoga instructor in NYC and has now relocated to the Carolinas. The center will feature yoga courses, dance instruction, meditative weekends getaways, acupuncture and massage.

Racing Logo wins by a landslide

Photographer's new ad campaign

This is a new ad campaign for journalistic photographer, Logan Wallace, who focuses on portraits, weddings and events. Her identity and imagery is a visual description of her sophisticated style that you are sure to see in albums and publications.

King Mack is back!

The King Mackerel Tournament will begin October 2, and the literature designed is ready for your viewing. There is an exciting brochure to highlight the $100,000 in prizes. The edgy, retro design targets the mostly-male tournament demographic. Good luck, folks!

Dancing with the Stars!

An event providing funding for scholarships for Brunswick Community College, Dancing with the Brunswick Stars is bound to be a huge success. Last year, the event and its volunteers raised many thousands of dollars in the name of education, and we hope participation will be just as enthusiastic this year. Check out the logo and our programs at the event.

Architects target clients with mailer

Another great way to reach clients is through direct mail. Target a specific mailing list or zip code and your leads will contact you! This is a great way to drum up business.

Foundation to Aid Research for Alcoholism & Drug Addiction

One of Designatorium's charitable interests is to help the suffering alcoholic and addict through a number of different organizations and methods.

We have designed an extensive branding system as well as communications collateral for the Willingway Foundation. The Willingway Foundation, founded in 1977, is an organization that lends expertise to the seemingly insurmountable task of closing the gap in the knowledge and understanding of addictive illness in the medical and education communities. Please visit www.willingwayfoundation.org to know more about their endeavors.

Brochure Design stimulates growth in the healthcare sector

Progress on Dosher Memorial Hospital's general marketing brochure and presentation folder has been successful. Soon after the final professional photo shoot, adding the finishing touches and sending it to print, the 12-page brochure will be making its debut. Please contact us for a sample. It is a well-designed piece that will represent the hospital and new medical plaza in a very positive light for years to come.

Trade Show Displays Draw an Audience

This trade show display features the amenities of Lee Street Recovery and Louie's House, two Recovery Houses for men and women. With an equine component, we used textures and colors that attract an appropriate audience at conventions.

Centerline Development Parade of Homes

Centerline Development's Parade of Homes house will be showcased as another one of Jeff Satterwhite's successful structures this year. As a past winner, his homes are always a hit! www.gocenterline.com

Summer Event Schedule

Bald Head Island kicks off its summer with a week's schedule of events. We designed this magnet with an itinerary that will go to all homeowners to keep them informed of all summer activities!

St. James Plantation Newsletter

Plantation Press, the quarterly Newsletter for St. James Plantation, has entered its June distribution. The publication reaches 3,000 homeowners. It features a new design for each issue and this issue announces a Summer party featuring The Embers.